Me with my sweet girl, Tina

I’m Ursula Santos 👋🏼👋🏼 a social media marketer who goes out of the way to touch grass. You’ll catch me sipping on a red bull, please no coffee and I’ll find a way to talk about cats, bc i love them sm! 🐈🐈

I appreciate that as consumers, we have the power to choose how we engage with media. This presents a challenge for marketers to learn how to build community and trust with their audience.

My goal is to learn how to tell short stories. Viral moments are fun, but I want to focus on consistency and creating memorable experiences.

I have worked as an in-house social media specialist for Chattanooga Tourism, shoutout VisitChatt, where I developed the city’s online presence. I truly put my heart into that account.

At RWC, I managed two brand accounts: SharkBite Plumbing and HoldRite Solutions. I started off with zero plumbing knowledge, and now I can identify a ball valve and a wax ring! Weird flex but cool.

I do crave being part of a social team. Most of my experience comes from building or refreshing small brands as a one-person social media “team”. However, that has taught me to celebrate my wins and bet on myself.